Shop TODAY Beauty Awards
Shop TODAY Beauty Awards: Winners Seen on TODAY, From $8
Plus, exclusive deals on Elizabeth Arden, Tula and more favorites.
Plus, exclusive deals on Elizabeth Arden, Tula and more favorites.
Winner: Most innovative skin tool
$349.99
Shark
$349.99
Ulta
$349.99
Nordstrom
Winner: Best retinol for eyes
$30.00
Ulta
$29.99
Dermae
$29.99
Amazon
Winner: Best antioxidant serum
$16.00
e.l.f. Cosmetics
$16.00
Ulta
$16.00
Target
Winner: Most immediate results
$32.00
Tula
$32.00
Amazon
$32.00
Ulta
Winner: Best repair treatment
$11.97
Amazon
$12.00
Essie
$14.69
Target
Winner: Best value exfoliator pads
$22.40
$28.00
Innisfree
$28.00
Amazon
$28.00
Sephora
Winner: Best value serum
$8.00
Amazon
$8.00
Ulta
$8.00
Good Molecules
Winner: Best value mascara
$9.97
Amazon
$9.97
Walmart
$11.59
Target
Winner: Best new launch concealer
$30.00
Sephora
$30.00
Ulta
$30.00
Macy's
Winner: Best 2-in-1 makeup remover
$29.00
Amazon
$29.00
Target
$29.00
Beekman 1802
Winner: Best leave-in conditioner for instant results
$13.97
$14.99
Amazon
$14.99
The Mane Choice
$13.97
Walmart
Winner: Best overall retinol
$99.00
Elizabeth Arden
$99.00
Amazon