Few heartbreaks are as universal as the kind that accompanies running out of wine. It’s one thing, after all, to run out of tomato sauce or paper towels. It is quite another to run out of rosé. With no wine on hand, you can’t clink your way into a celebration, sip your way out of heartbreak or stain your linens a delightful vermilion hue. Luckily, wine subscriptions exist—and they’re just as magical as you might expect. Our favorite overall for 2025 is Firstleaf, a straightforward monthly service that helps you identify your wine preferences, though there are plenty of other excellent choices on our list.
Firstleaf, our favorite wine subscription overall, is both user-friendly and affordable.
Illustration: Forbes / Image: Retailer
Typically, wine-of-the-month clubs are relatively affordable (as compared to the price of a regular shipment of the same bottles), and they can be customized to suit your exact preferences, too. Boutique wineries and other wine subscription purveyors usually offer a choice between red, white and sparkling varieties, but you can also opt for a more diverse collection of sommelier-approved picks. And the best wine subscriptions are much more than just a box of bottles: Many come complete with everything you need for a bona fide wine experience, including exhaustive tasting notes, glass recommendations, food pairings and more. Joining a wine club can also provide a sense of community—you’ll be granted an opportunity to connect with other wine enthusiasts and winemakers around the globe, all the while stocking your cooler with under-the-radar regions and much-buzzed-about varietals.
A word to the wise, though: Be sure to check the fine print regarding potential snags with delivery. Alcohol shipping laws vary by state (believe it or not, certain zip codes have restrictions on specific wines).
Ahead, sort through our top picks, which we’ve ranked according to delivery frequency, budget, wine type(s) offered and overall value. Consider your holiday gifting woes sorted and your weekends upgraded—and prepare to muddy all of those clean linens.
A Horizon-Widening Option For More Adventurous Drinkers
Firstleaf
Firstleaf
Number of bottles: 6 or 12 | Delivery frequency: Monthly | Types of wine: Red, white or variety
For those looking to sign up for their first wine subscription, Firstleaf is a popular service that’s affordable and user-friendly. To start, you take a quick-but-thorough quiz about your wine preferences, and you can easily customize and “edit” your mix, choosing between whites and reds, picking specific regions you’d like to try and more. And while the wines are algorithmically curated, customers’ ratings play a big part in further tailoring each month’s picks. Introductory orders of six wines are $44.95; after that, it costs around $90 for the monthly delivery.
Best Wine Subscription With An Emphasis On Education
A Serious Oenophile’s Dream
Wine Access
Wine Access
Number of bottles: 2 or 6 | Delivery frequency: Quarterly | Types of wine: Red, white or variety
Getting to try a new bottle or two is always a nice perk, but if what you’re after is more of a bona fide wine education, opt for Wine Access. There are several different options offered, but we’d suggest trying either the Connoisseurs (all reds) or Discovery boxes (reds, whites or mixed), which will treat you to two luxury bottles or six classic bottles, respectively. The “climate-controlled” shipping is another big differentiator here—it’ll keep the wine tasting the way it’s supposed to—and as we mentioned, the educational materials included within each shipment are our favorite part. You’ll learn the story behind each Master Sommelier-selected wine, enjoy detailed information on that shipment’s various winemakers and regions and find included notes on food pairings for each bottle, too. Delivered four times per year at $150 a month plus tax (shipping included), we’d say the price is also quite reasonable.
Best Wine Subscription For Less-Experienced Drinkers
A Tightly Curated Club For Burgeoning Wine Enthusiasts
SommSelect
SommSelect
Number of bottles: 4 or 6 | Delivery frequency: Monthly | Types of wine: Red, white or variety
If you’re a fan of Netflix’s Somm, you’re bound to get a kick out of this box, which is curated by master sommelier Ian Cauble (as seen on the show). Subscriptions begin at $102 a month for four bottles, and each one has a theme—a certain region, a particular varietal and so on—making SommSelect an ideal option for newbie drinkers. There’s also a membership option called the “Blind Six,” which is essentially a monthly club that delivers a premium “blind” tasting experience (the bottles arrive wrapped in black, numbered tissue paper).
Best Wine Subscription Organic Wine
A Unique, Eco-Conscious Find For Discerning Drinkers
Heather Marie Collins
Plonk Wine Club
Number of bottles: 4 or 12 | Delivery frequency: Monthly, quarterly, semiannually or yearly | Types of wine: Red, white or variety
The natural wine trend is here to stay, and Plonk is the easiest way to get in on it. The brand’s employees scour the globe for vineyards that don’t use pesticides or commercial additives of any kind, so it makes sense that most of the wineries highlighted within the subscription are from up-and-coming regions, too. With three clubs to choose from—an all-white, an all-red and a mixed option—there’s also a lot of versatility here. Bottles, four or twelve of them, can be sent monthly, quarterly, semiannually or yearly, and prices start at $110 per month with free shipping.
Best Wine Subscription For Globetrotters
Four Bottles, Plus An In-Depth Background On A Specific Region
MOST POPULAR
The Grand Tour
The Grand Tour
Number of bottles: 4 | Delivery frequency: Monthly | Types of wine: Variety
The brainchild of Master Sommelier Dustin Wilson and the team behind New York City’s Verve Wine, The Grand Tour is your ticket to some of the most exciting wineries in the world. Each box highlights a specific wine region via four different bottles, tasting notes, general area information, pairings and more, all for $99 each month. Prospective customers can look forward to an intimate look at both well-known and under-the-radar locations—but they should note that they won’t be able to “edit” each month’s curation or include preferences.
Best Sparkling Wine Subscription
A Beloved Wine Club From A Celebrated Vineyard
Iron Horse Wine
Iron Horse Wine Club
Number of bottles: 2 | Delivery frequency: Monthly or every other month | Types of wine: Sparkling
Sonoma-based Iron Horse is known for making some of California’s most exquisite sparkling wines, and their Winemakers’ Choice Club (Sparkling Only) is an excellent opportunity to sample their best bottles. Members receive two bottles of effervescent wine every month for $120, and you can also opt to join the “2 Bottle Club” for a delivery every other month. The Corral Club is another option here: It’s certainly pricier at $210 per shipment, but you’ll receive five annual shipments containing four to five bottles, and there’s a bonus holiday shipment.
Best Customizable Wine Subscription
High-Quality Bottles With A Tailored Pricing Model
Splash Wine Club
Splash Wine Subscription
Number of bottles: 6 or 15 | Delivery frequency: Monthly, every other month or quarterly | Types of wine: Red, white or variety
Tiered pricing and a plethora of subscription options (monthly, every other month and quarterly) make Splash Wine a great option for anyone looking to really customize their wine experience. You can pay $59 per shipment for 6 bottles, for instance, no matter if you schedule those shipments per quarter, monthly or every other month. Upgrade to the $89 per shipment option, and for just $20 more you’ll receive 15 bottles. An easy-to-navigate website adds to the appeal (as does the free shipping).
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