Jeetendr Sehdev is the New York Times bestselling author of The Kim Kardashian Principle, award-winning marketer, and renowned internet celebrity. Hailed by Harper’s Bazaar as “the most relevant voice of the social media era” and praised by Variety as “the best in the business,”
SXSW London 2025 And The New Leadership Code: Feel More, Lead Better
SXSW London 2025 reveals a new leadership code—where emotional fluency, personal brands, and cultural convergence matter more than performance alone
Five Branding Lessons From Japanese Wedding Giant Four Sis & Co.
At Paris Fashion Week, Japan’s Four Sis & Co. showed how weddings reflect identity. Here are five branding lessons from a love-first industry rewriting the rules.
No Water, No Peace: A Branding Playbook From The Football Pitch
Football for Peace demonstrates how authentic, purpose-led branding—rooted in belief, not buzzwords—can drive impact and unite the world through sport.
Somerset House At 25: A Masterclass In Cultural And Brand Relevance
How Somerset House transformed from a 16th-century relic into a future-forward cultural brand through radical reinvention, community, and purpose.
‘Protect The Dolls’: How A $99 T-Shirt Redefined The Power Of Fashion
Conner Ives' "Protect the Dolls" T-shirt wasn’t just fashion — it was a cultural flashpoint reminding leaders that true branding demands real bravery.
NFL Draft 2025: Is The League Ready For New Stars — Like Cam Ward, Abdul Carter And Travis Hunter?
The NFL Draft's 2025 class, led by star college football players Shedeur Sanders, Travis Hunter, Cam Ward and others, is the media-savvy, brand-conscious generation.
Pope Francis Dies At 88, Leaving Behind Lessons For Leaders
Pope Francis rebranded faith with radical empathy, lived humility, and global purpose. A lesson in leadership the world—and its brands—urgently needs.
How Brett Johnson Is Building The First Black Ultra-Luxury Brand
Brett Johnson is redefining luxury—not by mimicking legacy, but by mastering it on his terms. Quiet power, cultural pride, and a new blueprint for the industry.
Val Kilmer Dies At 65: Lessons From A Top Gun Brand Maverick
Val Kilmer wasn’t just a star—he was a brand: fearless, cult-driven and constantly evolving. His legacy is a playbook for every leader in culture today.
Actor Richard Chamberlain Dies At 90: The Price Of A Perfect Brand
Richard Chamberlain, legendary actor known for roles like Dr. Kildare and Father Ralph, crafted a perfect brand. But his journey shows the emotional cost of perfection.